Cambodia is home to 17M people with 58% smartphone penetration and an app market worth $80M. With Khmer as the primary language and +16.0% YoY year-over-year growth, it represents a significant opportunity for app developers. AppDrift provides full Khmer localization support to help you capture this market.
Market Overview
Population
17M
Smartphone Penetration
58%
App Market Revenue
$80M
Market Growth
+16.0% YoY
Internet Users
11M
Dominant Store
Google Play
AppDrift supports Cambodia with full Khmer localization
Language & Locale
Primary Language
Khmer
Locale Code
km-KH
Keyword Language
Khmer
Additional Languages
To reach Cambodia's users effectively, your app metadata should be professionally localized in Khmer. AppDrift's AI-powered translation and cultural adaptation tools ensure your titles, descriptions, and keywords resonate with local users while maintaining ASO best practices.
Top Categories
1
Social Media
2
Entertainment
3
Finance
4
Games
5
Shopping
Understanding which categories dominate in Cambodia helps you position your app effectively. Use AppDrift's AI metadata generation to create keyword-optimized listings tailored to Cambodia's most competitive categories.
ASO Tips
Khmer script keywords are important for local search — English alone misses most organic traffic
ABA Pay and ACLEDA mobile banking lead payments — reference in fintech listings
Cambodia is largely dollarized — USD pricing is common and expected
Cultural Insights
Cambodia is a fast-growing mobile market with a young population. The economy is partially dollarized. Users are mobile-first with many having never used a desktop computer. Social media usage rates are extremely high.
Adapting your app's visuals is just as important as localizing text. AppDrift's screenshot generator lets you create culturally relevant app store screenshots with localized text overlays for Cambodia's audience.
Competition
Cambodia presents a relatively low-competition environment for app developers. This is an excellent opportunity to establish a strong presence before the market matures. Early movers who invest in proper ASO and localization can capture significant market share with less effort than in saturated markets.
Get a competitive advantage in Cambodia with AppDrift's full ASO platform — from AI-powered metadata to automated store publishing, everything you need to outrank competitors.
How AppDrift Helps
Khmer localization reaches Cambodia’s young, mobile-first population where localized content is extremely rare among international apps.
Translate your app metadata to Khmer with AI-powered cultural adaptation.
Generate ASO-optimized metadata for Cambodia's market in Khmer.
Create localized screenshots for Cambodia with Khmer text overlays.
Deploy to Cambodia with one click via Google Play.
Track keyword rankings in Cambodia with daily updates.
FAQ
The primary language for ASO in Cambodia is Khmer (locale: km-KH). You should also consider localizing for English to reach broader audiences. Keywords should be researched in Khmer to match local search behavior. AppDrift's AI translation tools can help you localize metadata across all relevant languages.
Google Play is the dominant platform in Cambodia. While you should still maintain a presence on both stores, prioritize your ASO efforts on Google Play for maximum impact. AppDrift helps you optimize for both platforms simultaneously.
The five most popular app categories in Cambodia are Social Media, Entertainment, Finance, Games, Shopping. Understanding category trends helps you position your app metadata and screenshots to appeal to local user preferences. AppDrift's metadata generation uses local market data to optimize your listings for these high-demand categories.
Cambodia has a low level of competition in the app stores. This presents an excellent opportunity for early movers to establish a strong presence with relatively less effort than in more saturated markets.
AppDrift provides a complete ASO toolkit for Cambodia: AI-powered metadata translation to Khmer with cultural adaptation, automated metadata generation optimized for local keywords, a free screenshot generator for creating localized visuals, and one-click store publishing to deploy across Cambodia's app stores. Start with a free account to access the screenshot generator and basic features.
Join thousands of apps reaching Cambodia's 17M smartphone users.