Custom product pages · coming soon

Custom Product Pages are in development.

We are planning a way to organize Custom Product Page artwork and listing details in AppDrift. Use App Store Connect for CPPs today, or join the waitlist for updates.

In development · Final scope may change · Manage CPPs in App Store Connect today

Planned
Variant organization
Planned
Store integration
Review
Before submission
Available
Screenshot editor

How it will work

The workflow we are exploring

These are planned steps, not currently available AppDrift operations.

01

Create a Variant

Duplicate your default page, swap screenshots, edit promotional text. Your existing AppDrift assets will carry over.

planned
02

Target by Keyword or Campaign

Tie each CPP to a keyword theme, ad source, or audience. The available targeting and reporting will depend on the store integration.

planned
03

Submit and Measure

Review the variant and use the supported store workflow. Submission and analytics are not available in AppDrift yet.

Features

Everything you need to run CPP as a real channel

Proposed capabilities are subject to implementation and store support. They are not included in current plans.

Variant Library

Will organize all 35 Custom Product Pages in one view — grouped by theme, campaign, or geography, with one-click duplication instead of juggling App Store Connect tabs.

Keyword & Campaign Targeting

You'll map every variant to the keyword theme, ad source, or audience it was built for, and AppDrift will route attribution so you know which CPP is pulling its weight.

Screenshot Swaps

Drop in different screenshot sets per variant without re-designing. The plan is to reuse assets from our screenshot editor, mix and match, or design fresh ones inline.

Promotional Text Per Variant

Tune promotional text and app preview videos per audience, so fitness users will see fitness copy and productivity users productivity copy — from the same app listing.

Impression Share & Conversion

A planned view for supported store metrics, with data coverage and limitations made clear. No current reporting capability is offered here.

One-Click Submission

The plan is to push variants directly to App Store Connect, with version history, rollback, and scheduled submissions — without leaving the dashboard.

FAQ

Custom Product Pages, answered

No. It is in development. The waitlist is for updates about this planned feature; joining it does not enable CPP creation, submission or analytics in AppDrift.

It is an alternative App Store product page that can present different screenshots, app previews or promotional text for a campaign or audience. Manage currently available CPP features in App Store Connect.

AppDrift metadata tests compare keyword ranks across consecutive periods. Apple Product Page Optimization is a native randomized conversion experiment, while Custom Product Pages provide distinct pages for supported acquisition paths. These are different workflows.

Yes. Use the screenshot editor to prepare and export your artwork, then manage the page in App Store Connect. Free templates and exports require a free account; Pro collections have separate plan requirements.

A way to organize CPP artwork and listing details from AppDrift. Final submission, targeting and analytics capabilities are not yet available and may change during development.

In development

Hear when CPP support is available

We're building this now. Drop your email and we'll let you in as soon as it's ready.

Custom Product Pages and metadata tests serve different jobs

The AppDrift CPP builder is in development. Today, prepare artwork in the screenshot editor and manage Custom Product Pages in App Store Connect. Joining the waitlist does not unlock creation, submission or analytics.

Apple’s native Product Page Optimization runs conversion experiments. AppDrift metadata testing compares keyword ranks across consecutive periods. It does not run Apple PPO or Google Play conversion experiments.

If you run a native experiment in a store console, Listing updates can keep your manually recorded results alongside the changes you reviewed. Those records are not automatically imported or independently verified experimental conclusions.