Free Tool

ASO ROI Calculator

Estimate how App Store Optimization and localization can impact your downloads and revenue. Adjust the sliders and see results in real time.

50
010,000
1
1150
1
140
$

Revenue per user per month. Games: $0.50-$2, Subscriptions: $3-$15, E-commerce: $1-$5.

Projected Daily Downloads

125

Monthly Revenue Increase

$3.4K

Yearly Revenue Potential

$40.5K

Monthly Revenue Comparison

2.5x improvement
Before ASO$2.3K/mo
After ASO + Localization$5.6K/mo

Based on industry benchmarks: ASO optimization typically yields 2-3x download increase, localization adds ~15% per additional language (capped at 4x). Sources: Apple, Google developer reports.

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How This Calculator Works

  1. 1

    Set your current metrics

    Enter your current daily downloads, ARPU, and the number of languages your listing is available in.

  2. 2

    Choose your target markets

    Select how many countries or markets you plan to target with localized metadata.

  3. 3

    ASO multiplier applied

    We apply a 2.5x multiplier to your downloads based on the industry average improvement from ASO optimization.

  4. 4

    Localization boost calculated

    Each additional language adds 15% more downloads (capped at 4x total localization multiplier) based on Apple and Google data.

  5. 5

    See your projected revenue

    View projected daily downloads, monthly revenue increase, and yearly revenue potential in real time.

Frequently Asked Questions