App Store Keyword Generator
Enter your app concept and get relevant keyword suggestions with difficulty and relevance scores. No signup required.
Minimum 10 characters
How It Works
- 1
Choose your category
Select the app store category that best matches your app. This determines the seed keywords used in generation.
- 2
Describe your app
Write 2-3 sentences about what your app does. The tool extracts meaningful words and builds keyword combinations from them.
- 3
Pick your platform
Choose iOS or Android. Each platform has different keyword strategies — iOS uses a dedicated keyword field while Android relies on descriptions.
- 4
Review and copy
Browse keyword suggestions sorted by relevance. Copy individual keywords or use Copy All to grab the top results at once.
5 ASO Keyword Best Practices
Use all 100 characters in the iOS keyword field
Apple gives you exactly 100 characters for keywords in App Store Connect. Don’t waste a single one. Fill the field completely with relevant, comma-separated terms.
Don’t repeat words that are already in your title
Apple indexes your title and subtitle separately. Repeating those words in your keyword field wastes precious characters. Use unique terms instead.
Use singular forms (Apple handles plurals)
Apple’s search algorithm automatically matches singular and plural forms. Typing ‘game’ covers ‘games’ too, so always use the shorter singular form to save characters.
Separate iOS keywords with commas, no spaces
In the App Store Connect keyword field, use commas without spaces after them (e.g. ‘fitness,workout,tracker’). This maximizes the number of keywords you can fit.
Research competitor keywords for inspiration
Look at what top-ranking apps in your category use in their titles and descriptions. This reveals high-value keywords you might be missing.
Frequently Asked Questions
Track these keywords with real App Store data
Monitor keyword rankings, track competitor positions, and get daily updates on your search visibility across all markets.
Generate AI-optimized metadata
AppDrift's AI generates ASO-optimized titles, subtitles, descriptions, and keywords in under 60 seconds. Powered by GPT-4 and Gemini.
App Store Keyword Research Made Simple
Keyword research is the foundation of app store optimization. The keywords you target determine where your app appears in search results, and search drives 65-70% of all App Store downloads. Yet most developers choose keywords based on gut feeling rather than data. This tool changes that by generating relevant keyword suggestions from your app concept, complete with difficulty and relevance scores.
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The tool works by analyzing your app description, extracting meaningful terms, and combining them with category-specific seed keywords to produce a ranked list of suggestions. Each keyword receives a difficulty score (how competitive it is) and a relevance score (how closely it matches your app). The goal is to find keywords that balance reasonable search volume with manageable competition — the sweet spot where you can realistically rank.
For iOS apps, the keywords you discover here should go into your 100-character keyword field in App Store Connect. Separate them with commas, skip spaces, and avoid repeating any words that already appear in your title or subtitle. For Android apps, work your target keywords naturally into your title, short description, and full description — Google Play has no dedicated keyword field, so your descriptive text does the indexing work.
Once you have identified your target keywords, the next step is tracking them over time. AppDrift's keyword tracking monitors your ranking positions daily across all markets, so you can see whether your optimization efforts are paying off. For apps that need metadata written from scratch, AI metadata generation builds ASO-optimized titles, subtitles, and descriptions around your target keywords in under 60 seconds. For more keyword strategy tips, read our guides on how to choose app store keywords and app store keywords that convert.